Audience is everything.

For every workshop you present with us, there will be three types of members in your audience:

For each of these archetypes, here are our goals:

Different workshops will have different ratios of Nyans, Nikhils and Tylers:

You’ll have to tailor your workshops to appeal to the dominant archetype/s you presume will be there on the day.

If you have a lot of Nikhils, you want to go technically deeper, making sure you stimulate them intellectually.

Conversely, if you have a classroom of Tylers, your pure focus should be keeping them engaged.

The degree to which they’re engaged depends entirely on your judgement of which archetype dominates your audience as they should guide the scope and actual content, which will be covered later.

Most presenters focus on the specific workshop stuff. (oHHhhHhh My god WHaT Font ShOuld i uSE FOr my 5 sliDe powERPoInT guYs 🤓 )

You should spend some time thinking about the audience.

The spread of archetypes determines the success of whatever you present/create.